Fur and Fables - UK Commercial Pet Photographer

why should photography matter to your pet brand?

You have 13 milliseconds to catch your customer’s attention. Make it count.

To your customers, their animals are more than just pets. They’re the heart of their family. Your brand’s commercial photography needs to capture their imagination in an instant—helping owners to see their pets in your story.

I’m an award-winning commercial pet photographer, specialising in helping pet brands connect with their customers through creative visual storytelling. I firmly believe that a strong partnership is the cornerstone of crafting imagery that resonates with your audience.

Your product or service isn’t just a subject to me – it’s a narrative waiting to be told with scroll-stopping photography.

Ready to make those milliseconds count? Let’s chat!

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A bespoke approach

From personal dog brands to larger pet companies, I understand that its not just about showcasing your products or services; it’s about telling your story in a way that’s uniquely you. The essence of Fur & Fables lies in creating images which tell a story and shows the strong bond with the animals who share our lives.

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Whether you’re looking for a quick taster session or a complete rebrand, my packages are designed to meet your specific needs. Don’t hesitate to get in touch for a no-obligation pricing proposal.

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client testimonials

A chance meeting through a twitter hour back in 2017 led us to Kerry Jordan. We were a very new start up at the time. Kerry took our first professional product and lifestyle shots. We have continued working with Kerry ever since. Kerry is an extremely reliable, enthusiastic and talented photographer, our website and social media pages would be nothing without her input. We cannot recommend her enough and she has been a pleasure to work with.

Lauren, Co-founder, K9 Connectables

I could not run my business without Kerry and would have no hesitation in recommending her services. I have collaborated with Kerry of Fur & Fables for the last five years and I cannot say enough good things about her work. Kerry is personable, professional, and hard-working. She is a brilliant photographer, capturing images with creativity, colour and contrast. What really sets Kerry apart though is how well she communicates with the animals. Taking the time to get to know the dogs and win their trust, Kerry cares as much about the wellbeing of the dogs as in getting the perfect image.

Natalie, founder of The Lounging Hound

Creating Instaworthy images of practical products outside is not easy but Kerry has compiled a whole bank of images that have absolutely transformed both my website and my catalogues and which I can use across social media too

Keri, owner of The Dog and I

A great photographer is an integral part of building a brand Kerry has been photographing our products for 7 years & I can’t imagine doing this without her now! Always fun to work with, dedicated and professional. She has a natural talent to ‘see’ the image even in challenging places, and being a true dog lover, I’ve seen her put the most nervous of dogs at ease. So, whether it’s to take memorable images of your dog or product images to build your brand, I totally recommend Kerry.

Debbie, Owner of Redhound for Dogs

Kerry has worked with us to create an incredible collection of images that are crucial in portraying our brand’s identity. She has always been a pleasure to work with – friendly, fun and professional, and is able to adapt on the day to accommodate any requests. Most importantly she is amazing with the dogs and will ensure they are settled and relaxed in order to capture the best shots.

Chloe, co-founder of The Innocent Pet Company

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