News - Fur and Fables

How to take part in the National Dog Photography Day Competition National Dog Photography Day is almost here and this year I've teamed up with some fantastic partners to...

How to create an awareness day for your pet business (And why it’s worth it)

There are a lot of reasons to create your own awareness day, I should know, I created National Dog Photography Day in 2017 and launched it in 2018. Back then though, I didn't...

What Makes a Good Dog Model for Commercial Photography?

If you think that a dog model has to be perfectly behaved, endlessly obedient, or able to perform a long list of tricks on command, then you couldn't be more wrong. In...

Is using AI imagery damaging your pet brand reputation?

I've been noticing AI generated imagery creeping into pet brand content and I kind of understand...when it first came out, I had a little play too. It’s fun, it’s clever, and...

Dogs in Bluebells

What you need to know before you photograph your dog in bluebells. Bluebell season is here! But before you head out with your dogs (or family), there's something you should...

Is your pet brand imagery telling the right story?

How many times have you landed on a pet brand’s website or social media and before you have read a single word, you already have a feeling about that brand. Whether it feels...